Kamui Kitano is the official mascot character of Hokkaido, Japan, known as 'Hokkaido's Regional Communication Character.' Depicted as a blue wolf, Kamui Kitano promotes the local culture, tourism, and events of the region. He is friendly, energetic, and aims to spread joy and regional pride. In the 'Mascot Character' series, Kamui serves as a unifying figure, engaging with fans and communities while representing Hokkaido’s warmth and spirit through various media and public appearances.